Businesses must change to survive and grow. Why?
Once productive processes bow to new competition
New markets challenge current methods
Government regulation compliance adds work and costs
Labor market shifts inspire new employee recruitment and retention programs
Change implies risk. What if the change doesn’t work?
What if things get worse? If the pilot project fails, what do we try next?
Improving Business with iThink
iThink offers a risk-free way to make decisions that drive business improvement.
iThink guides you and your business team through the creation of models that simulate business processes and scenarios; pointing out the impacts of a new procedure or policy, and offering opportunity to fix undesirable outcomes. Based on Systems Thinking, iThink models serve as “practice fields”, showing you outcomes that could be painful, costly, or embarrassing if discovered in reality.
“iThink and Systems Thinking may well be the tools we need to bring about fundamental improvements in healthcare delivery systems that we must achieve.”
—Jim Rogers, Advance Management Group
What if you radically increased sales and marketing efforts without adding network bandwidth? Website hits and download demands would go up (good), networks would go down (bad). iThink helps you identify key leverage points for improving business performance without losing sight of unintended consequences.
Going beyond spreadsheets and other linear approaches to business planning, iThink provides a whole system or big picture view of your entire operations. These views are based on dynamic modeling and Systems Thinking; all points of a system are included and can be examined or changed in any order. You avoid making decisions that have negative impacts on seemingly unrelated processes.
Create Shared Insight
iThink is a powerful tool for communicating interdependencies between processes and problems. Your entire business team will understand the variables that impact your business. Shared insight enables teams to work together, further ensuring that decisions are fully implemented and mitigating risk.
Use iThink to:
Reduce the risk of policy or process change
Identify key leverage points for improving business performance
Build models that simulate your business
Create what-if scenarios for decision support
Develop shared understanding across functional teams
Mapping and Modeling
Intuitive icon-based graphical interface simplifies model building
Stock and Flow diagrams support the common language of Systems Thinking and provide insight into modeled business processes
Click to Enlarge Screenshot
Causal Loop Diagrams present overall causal relationships
Enhanced stock types enable discrete and continuous processes with support for queues, ovens, and enhanced conveyors
Model equations are automatically generated and made accessible beneath the model layer
Built-in functions facilitate mathematical, statistical, and logical operations
Multi-dimensional arrays simply represent repeated model structure
Modules support multi-level, hierarchical model structures that can serve as “building blocks” for model construction
XML-based model files support the new industry standard for common interchange of system dynamics models
Simulation and Analysis
Simulations “run” processes represented in models
Sensitivity analysis reveals key leverage points and optimal conditions
Partial model simulations focus analysis on specific sectors or modules of the model
Results presented as graphs, tables, animations, QuickTime movies, and files
Data Manager archives and recalls simulation run data stored in a separate SQLite database file
Dynamic data import/export links to Microsoft® Excel or CSV files
Flight simulators and dashboards describe model components and facilitate manipulation
Click to Enlarge Screenshot
Input devices include knobs, sliders, switches, and buttons
Output devices highlight outcomes with warning flashers, text, graphs, tables, and reports
Storytelling supports step-by-step model unveiling
Causal Loop Diagrams present dominant feedback loops within structure
Export for NetSim supports publishing and sharing model over the web using
isee NetSim add-on software
isee Runtime options support full-screen presentation of models so they can be easily shared or commercially distributed
Multimedia support for graphics, movies, sounds, and text messages
Model security features allow locking or password protection
Microsoft Windows™ XP/Vista/7/8
256 MB RAM
200 MB disk space
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